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Bandai Entertainment Goes Belly Up

After being a dominate force in the repackaging of Japanese cartoons for North American audiences since the early 90’s, Bandai Entertainment will stop offering new DVD, Blu-ray Disc, and manga releases next month. They will continue distributing their existing catalog, but new releases such as Turn A Gundam will not happen.

As a result of this change in strategy for the North American Market, Bandai Entertainment’s organization will be restructured at the end of January 2012. The following previously announced anime titles have been cancelled: TURN-A GUNDAM, NICHIJOU and GOSICK. Similarly, the following manga titles have been cancelled: KANNAGI 4-6, CODE GEASS: RENYA, GURREN LAGANN VOL. 7, GUNDAM 00I, LUCKY STAR BOO BOO KAGABOO, NICHIJOU MANGA, CODE GEASS R2 NOVELS, and TALES OF THE ABYSS: JADE 1 and 2.

Additionally, Bandai Entertainment’s facebook and twitter will be shut down.

The company will be restructured to focus on licensing anime, particularly in digital distribution, broadcast, and merchandising. The majority of the companies contractors and three of its five fulltime staff members will be laid off.

This leaves Viz and Funimation as the two remaining companies to fight over the scrapes that remain in the North American anime market.

*yawn* Ok, my heart goes out to those that just lost their jobs, that does really suck… but is this that surprising? Feel free to ride my out of Nerdtown with torches and pitch forks but is anime still that relevant? Sure when it hit big in the 90’s I enjoyed a lot of it, but that was two decades ago and since then the market has been flooded with anything and everything they could redub into English and slap a price tag on. 35 iterations of Gundam later, you’re going to see sales plummet as the audience gets bored.

 

Souce: The Fandom Post

 

Category: Film, TV

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