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Strangely titled “Nature Has an Order” (which would lead one to believe that it’d just be thirty seconds of Gojira stomping on that ass), the latest TV Spot for Gareth Edwards’ redux of Godzilla features more narration from Bryan Cranston. Only this time, instead of warning us about the government’s lies (in his best Ozymandias tone), he quickly illustrates the inherent human tragedy the apocalypse carries with it. Yet again, Warner Bros. and Legendary have put together an incredible piece of marketing that continues to sell Edwards’ film as the must-see movie of Summer 2014.

Now, I hate to judge a film I haven’t seen, but if the trailers are any indication, this might be the best Godzilla picture we’ve gotten since 1954. Edwards seems to understand that the original film wasn’t the campy “main-in-suit” monster wars that the series eventually evolved into. While Ishirô Honda’s original film contained its fair share of full-scale destruction, it was more a mournful polemic about man’s meddling with science and nature. This new Godzilla seems to be keeping that somber tone in mind, even in the marketing, promising a movie that’s as emotionally resonant as it is awe-inspiring.

Gareth Edwards’ Godzilla is in theaters May 16. A mere month seems too long a wait at this point.

Category: Film

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