Arguably, one the most popular sugary cereals for kids (and the adults who refuse to grow up, *myself included), is General Mills Monster Cereal. Around every fall you’ll see a trio of flavored cereal – Count Chocula, Franken Berry and Boo Berry – hit shelves for the Halloween season. Last year saw the revival of the long forgotten Frute Brute and Yummy Mummy. The latter of which, I personally ate 10+ boxes of. Those orange flavored Mummy shapes and Marshmallows might as well have been crack. Opening a box, pouring cereal into bowl, adding milk (2% of course) and sitting Indian Style (shirt tucked over my knees) man, it looked like a scene from Darren Aronofsky Requiem for a Dream. But I digress…
Count Chocula and his pals Franken Berry and Boo Berry are coming back. This time, however, with a little help from a few renowned DC Comic Artists.
In a partnership between General Mills and DC Entertainment, the monster trio (sadly, Frute Brute and Yummy Mummy were not mentioned) have gotten package redesigns from DC’s best and brightest artists.
Franken Berry has been redone by Dave Johnson, and the team of Terry and Rachel Dodson have taken on Count Chocula. With Jim Lee redesigning the (diarrhea inducing) Boo Berry.
Lee said in a press release:
There are many lifelong fans of Monsters Cereal at DC Entertainment so we were excited when the Monsters team at General Mills reached out to us to help design their packaging. It’s not Halloween without Monsters, and we hope everyone loves the new designs just as much as we do.
If there are two things I know about cereal it’s:
1.) The sugary the better.
2.) The quality of the cereal is entirely dependent on how colorful the cartoon characters are on the box.
Speaking in reference to the latter. The art on Monster Cereal, while having changed a few times over the years, always stayed reminiscent of itself in its retro style. That’s what I always liked about it. It’s something I recognize from my youth. I feel compelled to buy it every year for that reason… that and they only come around once a year.
I was quite hesitant about hearing my favorite cereal of all time was getting a package face lift, even if DC’s award winning artists were being called in for the job. Crying over cereal box artwork is like crying over spilled milk, but I gotta say, I’m unimpressed with the redesigns.
Here have a look below a the “NEW” Count Chocula, Franken Berry and Frute Brute:
And here’s what the original retro style packaging use to look like:
There’s not really anything distinctive about them, no signature tells of the artist’s style. I mean heck, I at least expected Boo Berry to be completely covered in unnecessary body armor or something.
At the end of the day, it shouldn’t matter what the art looks like, you’re supposed to get one of each and a mix them together into a ungodly mix of strawberry, blueberry, chocolate, and marshmallows. It’s called a Monster Mash. To challenge your stomach to this incomprehensible mix, is to court death.