It seems a lot of companies are really trying to make 2015 all that Marty McFly imagined it would be. Along with Nike’s plan to introduce shoes with power laces that tighten automatically (a nod to McFly’s own kicks in the film), Lexus plans to introduce us to the hoverboard. Lexus’s project, Slide, boasts that it has created a real, ride-able hoverboard using magnetic levitation.
Here’s what the company itself had to say about the hoverboard:
The Lexus Hoverboard uses magnetic levitation to achieve amazing frictionless movement. Liquid nitrogen cooled superconductors and permanent magnets combine to allow Lexus to create the impossible.
Wrapped in a design that is uniquely Lexus, the Hoverboard features the iconic Lexus spindle grille signature shape, using materials found in the luxury car brand, from the high tech to the natural bamboo.
Already, however, the news is proving too good to be true. While the teaser video looks like it was shot at a concrete skate park, it’s actually in a controlled environment with magnets underneath the surface. Such conditions will always be needed to perpetuate the magnetic force required for the hoverboard to “hover”, so while the device is feasible, we won’t be seeing people gliding down the streets on them any time soon. Also, there’s the issue of it running on liquid nitrogen- not the easiest thing to get a hold of when your hoverboard needs more juice.
So it may not be what we imagined, but this hoverboard and its technology certainly set the framework for future technological developments and advances. Executive vice president of Lexus International Mark Templin said in a statement:
“At Lexus, we constantly challenge ourselves and our partners to push the boundaries of what is possible,”
“That determination, combined with our passion and expertise for design and innovation, is what led us to take on the Hoverboard project. It’s the perfect example of the amazing things that can be achieved when you combine technology, design and imagination.”
Sounds pretty promising! What do you think about the Slide project? Is it just another marketing ploy, or are we really headed somewhere here?