Rebirth, which DC reps has assured fans it is NOT a reboot, is a landmark event for the publisher. DC is going back to the heart and soul of what made their comics great. While looking back at pivotal moments in the history of its characters and striving to reclaim the success of the past, the titles which spawn from Rebirth will also look forward into a new era for some of the most beloved heroes and villains it has produced. For this transition, DC Comics called up their ace… Geoff Johns.
Geoff Johns has been a hot commodity in recent years. Ever since his penning the Blackest Night company-wide event, a story arc often argued as one of the best in the history of comics, Johns has been given more responsibilities and additional projects. From head writer for the DC Universe Online MMORPG, to writing and producing for popular television shows (Smallville, Arrow, The Flash) and films (Green Lantern, Justice League Unlimited), earning six Best Writer awards, becoming DC Comics’ Chief Creative Officer, and now hired on to bring his winning formula of breathing new life into properties to the cinematic universe of films,
It was just earlier this month Johns was put in charge of leading the campaign for the DC Extended Universe (DCEU), a shared universe of superheroes from DC’s films, He is bidding farewell, for now, to his comic book writing duties. His send-off? “DC Universe: Rebirth” #1.
Both DC Comics and Johns recognize that the New 52 launch detracted from what made their characters great. But the comic book writer-turned-exec is confident that Rebirth is going to be a game changer and will bring back the greatness from DC’s history. He is so confident that he is willing to give readers a Money Back Guarantee if they are not completely satisfied. Wow! But what will we also get if we act within the next fifteen minutes?
“It’s $2.99 for 80 pages. It’s not a lot,” said Johns in an interview with ComicBook.com. “If anyone wants to check out comics, wants to check out DC Universe Rebirth #1 and doesn’t like it, they can mail it to Warner Bros., to me, and I will send them a check, I literally will, for both postage and for the book. I will buy all these books back because I believe in this issue a lot. I think it’ll do very well. I hope it does well. But I seriously will, I’ll buy back this book.”
The upcoming Rebirth event at DC Comics is already starting to generate positive feedback. Information regarding the onset of Rebirth leaked and as expected the internet went viral with it. But the overall buzz has DC fans excited for the first time in quite a while. The publisher needed this.
So with a return to DC’s greatness, a money back guarantee, an 80-page monster debut issue for only $2.99, and the creative mind of Geoff Johns behind this new initiative, how can you not give it a try?