Warner Bros. and DC Films know there’s a lot riding on ‘Suicide Squad.’ After the mixed reaction from moviegoers and execs not exactly thrilled about the box office results from ‘Batman v Superman: Dawn of Justice,‘ the studio NEEDS this film to do well. A great opening weekend, some good word of mouth, and perhaps this (different kind of) superhero movie will revitalize the plans for the DC Extended Universe. If it doesn’t fare so well or flops, this would be another huge blow to DC in their attempt to compete with Marvel. But from early reviews, it appears this movie has the potential to get them back on track.
Warner Bros. has done exceedingly well in promoting this film. The releasing of teasers, spoilers, and trailers are interspersed instead of all crammed in your face where you’re sick of it. So, the next promotion of David Ayer‘s Suicide Squad to keep you intrigued about this film until its August debut is their upcoming NBA Finals TV Spot.
“Don’t forget… we’re the bad guys” – Deadshot (Floyd Lawton)
The film is not your typical superhero or comic book film. These are bad people. Criminals so bad they had to be separated from society in a secret location. But they can get the job done that others can’t. The movie will be filled with high-octane action, humor, and characters that are giving you something different because it’s not a superhero movie. When you see this in theaters, you will be rooting for the bad guys. How crazy does that sound? But when all is said and done, hopefully what the majority of people take away from this film is a better understanding of, and appreciation for, these characters and how they fit into DC’s Universe.
The film has received plenty of rave reviews, from people keeping up with all the trailers and promotions to those who had a chance at an early screening of the film. The ones you see below reflect the general consensus from the ones who have seen it.
Saw an early screening of Suicide Squad. It blew my mind. Best DC movie I’ve ever seen!
— Scott C (@Jeffrey_Scott41) June 3, 2016
— Spencer Dennison (@ThrowAway123157) June 3, 2016
Take a look at the forthcoming Suicide Squad TV spot. Expect a couple of more promotions from the studio as we draw nearer to the film’s release.
Meet the Suicide Squad:
Joel Kinnaman (Rick Flag)
Margot Robbie (Harley Quinn)
Will Smith (Deadshot)
Cara Delevingne (Enchantress)
Jay Hernandez (El Diablo)
Adewale Akinnuoye-Agbaje (Killer Croc)
Jai Courtney (Captain Boomerang)
Karen Fukuhara (Katana)
Adam Beach (Slipknot)
Suicide Squad will hits theaters on August 5, 2016.