It was almost two months ago that James Gunn went to San Diego Comic Con and revealed the first footage from Guardians of the Galaxy Vol. 2. Everyone in Hall H that got to see it enjoyed it very much; everyone else, meanwhile, have been stewing in their juices about missing out. Okay, so we know that fans aren’t the best at waiting in the first place, and with most of the major videos from Comic Con having made it online now, the absence of Guardians is all the more glaring. Well, Gunn has heard you, he understands your frustration, but please, stop asking him about it.
Before adjourning for the long weekend, Gunn wrote a memo on Facebook that politely asks everyone to keep their pants on for that first trailer from Guardians of the Galaxy Vol. 2.
I appreciate and am grateful that so many of you want to see the Guardians of the Galaxy Vol. 2 trailer. I am fortunate that so many folks are interested in our film.
However, the schedule for the trailers has been decided upon and no matter how many times you request on social media that they come out faster – which has lately been happening dozens of times a day – what is done is done.
And, yes, usually this is just people being enthusiastic and begging for the trailer, or telling me how they’re going to die if they don’t get it, or simply asking when it’s going to come out even though I can’t answer. That’s all fun and fair – again, I appreciate the interest. But when I post a photo of a much needed getaway to Palm Springs and someone comments “Why aren’t you working on the goddamn Guardians trailer?” or I post a tribute to the passing of Gene Wilder and someone comments “Where the fuck is the trailer, asshole?” — well it gets a little uncool.
I don’t know why I’m saying this. If you have the attention span to read all this you’re probably not the jerk cursing at me about a trailer on social media. But I guess it makes me feel a little better.
Hope you all have an amazing day.
Yeah, when someone is paying tribute to Hollywood legend Gene Wilder, and your first instinct is to bitch about the Guardians of the Galaxy trailer, it’s not cool. YouTube and the ready availability of videos like movie trailers has created a demand for immediacy by fans, and social media lets us register our anger and disappointment with immediate effect. Sure, it feels weird that we haven’t seen a trailer for GOTG2 yet, but were still nine months out from the release, and it’s actually not that unusual to have not seen a trailer yet for a movie that won’t be released for another three-quarters of a year. Recall, if you will, that the fist trailer for Rogue One bowed in April, which was also nine months before that movie’s release date in December. Coincidence? Probably.
It’s also worth noting that Gunn, despite being director, actually has little to do with the promotion side of things. So asking – nay, demanding – him to release a trailer is about as useful as trying to solve an algebraic equation by chewing bubble gum at it. And if that’s not enough to cool your heels, ask a fan old enough to remember seeing the first Phantom Menace trailer, and how they had to actually go to a physical movie theater to see that it; they couldn’t just call it up on their computer a split second after being alerted on social media that it’s been released. In other words, you’re spoiled. Turn it down a notch. James Gunn thanks you.
Guardians of the Galaxy Vol. 2 will be in theaters everywhere on May 5… If you can wait that long.