max steel

New Trailer for ‘Max Steel’ is Unleashed

max steel

Remember Max Steel? We’ve mentioned it a few times here before; to sum it up, Max Steel is a teenage superhero created for a toy line in 1997. The toys were not unlike G.I. Joe. The product was eventually turned into a short lived animated show in the early 2000s on Kids WB, and then was rebooted in 2013 on Disney XD. The property’s relaunch has had some success here in the United States, but it has apparently boomed in Latin America. Perhaps seeing potential after Hasbro’s own successes at bringing the aforementioned G.I. Joe and Transformers to the big screen, a movie for Max Steel has been in production for some time now. Finally, we’ve officially gotten our first domestic trailer, which is markedly improved from the international trailer that was released not long ago. (more…)

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One only has to look as far as Transformers and G.I. Joe to see how movies based on popular toys are all the rage these days. Even board games like Battleship and Clue have made it to the big screen. So even though we haven’t heard any recent updates, it makes complete sense that the live action movie Max Steel dropped a trailer today. The last we had heard, Taylor Lautner had been tapped to play the titular hero, however, this trailer clearly shows that some things have been changed.



Max Steel’s beginnings stem from the 1999 Mattel toy line, all Transformers style. It featured a boy named Josh who was in the wrong place at the wrong time and it transformed him into something of a badass. An animated series ran for two years, with a few changes, like Josh being retconned into Maxwell, a teenaged boy who comes in contact with an alien robot named Steel. Somehow or another, Max can generate Tachyon Unlimited Radiant Bio-Optimized or just TURBO Energy – and Steel allows him to control the power and use it for varied effects. So it’s safe to say that Max has had a respectable run and the product is outfitted with enough material to graduate to the next level: the wonderful world of movies.

As proof of that, Open Road Films has released a set of movie promo pics and thanks to Moviefone, we get to see them. (more…)

max steel

Though it was a bit beyond my time, there was, apparently, a line of Mattel toys called Max Steel back in the 90s somewhere.  This toy line, much like some of its famous predecessors, branched out and expanded to cartoons, video games and animated films.  Now, they want to take it a step further and convert the old property into a real life movie.  And though the project has been plagued with a few problems, it looks like it’s back on track to production.

Max Steel has switched hands from Paramount to Dolphin Entertainment, who plan to go ahead with it.  They’ve enlisted the aid of writer Christopher Yost, known for his work on a veritable shit-ton of cartoons ranging from Wolverine and the X-Men to The Avengers: Earth’s Mightiest Heroes, and director Stewart Hendler, known for nothing in particular.

The story, in case you’re as in the dark as I was about Max Steel, revolves around a teenager named Maxwell McGrath and his alien buddy Steel.  Together, they combine to form Max Steel, a mighty super hero.


Thanks to ComingSoon for the heads-up.