toy wars

toy-wars

A new limited television series has just been announced by Amazon titled, “Toy Wars”, which follows the real-life battle between American toy giants Hasbro and Mattel in the 1980’s and 1990’s. If you’ve been living under a rock here’s a quick history lesson: Hasbro is the company behind toy franchises like GI Joe, Transformers, and My Little Pony, while Mattel produces Fisher-Price, Barbie dolls, Hot Wheels and Matchbox cars, Masters of the Universe, American Girl dolls and so much more.  So how does Amazon plan to bring this battle to the small-screen. Find out more after the jump.

(more…)