I’ve been quite impressed with the viral marketing for X-Men: Days of Future Past, especially when you consider we’re months and months away from its release. The site for Trask Industries looks awesome, is interactive, and has some very informative little details if you look closely enough. Their latest bit of promotional material? An advert for Trask Industries’ most famous invention – well, behind the Sentinel, that is – the X-Gene Inhibitor Collar.
Perfect for containing dangerous mutants as well as controlling the mutant gene in any inflicted individual, here’s the sales pitch,
Using the principles of the MDD, Trask’s applied physicists and geneticists went on to develop the X-Gene Inhibitor Collar, a Trask-proprietary containment measure. The fitted device can be worn by individuals exhibiting pathological mutant gene expression and can be used to control dangerous impulses or actions.
Get yours today! And in case you’ve forgotten how invested in your future Trask Industries is,
X-Men: Days of Future Past releases May 23rd, 2014.
While in one Marvel movie franchise there’s debate over who’ll be Ultron’s creator, there’s no question who creates the Sentinels for FOX‘s X-Men: Days of Future Past: Bolivar Trask (Peter Dinklage). And with the newly created site for Trask Industries, www.trask-industries.com, you can learn all about him and his genetic/security company’s mission. The viral site is likely only the beginning of what I’m sure will be an onslaught of Days of Future Past marketing leading up to the film’s release on May 23rd, 2014.
Perusing the site you can learn of the latest innovations in Sentinel technology, check out their specs, and how they’re used to contain mutants. You can also browse Trask Industries’ work with genetics and controlling the mutant gene. In addition to the info, there’s lots of new photos and videos, of which you’ll find a sampling below the cut.
Most interesting, is this timeline of events leading to Trask Industries development of the Sentinel,
So we’ll see the Sentinels beginnings in the past, but also their full deadly potential in the future. Does this also date the future timeline as occurring around 2020? Looks like it, with the past’s timeline set around 1973.
Go check out the full site and let us know what else you discover.
What do you think? I absolutely love the clear face shield. It gives this design a unique detail, but with its purple color scheme and those soul-searing, red eyes, these Sentinels evoke the same fear and dread as any from the comics or cartoons. I wonder how big they’re going to be? And I can’t wait to see more than just the head, don’t you?
Keep it tuned to Nerd Bastards for even more up to the minute SDCC coverage!
Earlier today I reported a roundup of quotes from Hugh Jackman about his two upcoming films in where he’s reprising his most iconic mutant, Wolverine. Only hours later there are more details emerging about the second of those films, X-Men: Days of Future Past. If you’ve been following along you’ll remember last week director Bryan Singer caused a mini-internet-implosion when he tweeted he’d cast Evan Peters as Quicksilver. This is, of course, after Avengers 2 writer/director Joss Whedon had already made it known he was including Quicksilver and twin, Scarlet Witch, in his Marvel movie. It’s been a bit of a shitstorm, is what I’m getting at.
Today’s news, though, has nothing to do with Quicksilver, but rather with who the hell Peter Dinklage is playing. He’s been cast in DOFP in an as of yet unknown role, which is itself suspicious knowing how open Singer’s been with sharing casting news and set reports. Well, if we make some extrapolations from his latest tweeting we might just know who Dinklage is playing. First, exhibit one, Dinklage’s stash. More than a few people made the jump to Boliver Trask, inventor of the Sentinels – who we already know are appearing – when that image hit. And now? Consider it basically, practically, almost confirmed because Singer just tweeted this,
Boom, there it is! Trask Industries will be included, and I can’t see any reason why Mr. Trask would not. What d’ya think? Is Dinklage definitely playing Boliver Trask?